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EMPLOYEE ENGAGEMENT:THE WHAT, WHY AND HOW

Employee engagement holds different meanings for different people. While some claim it means happy and contented employees, others are of...

Boss lady's Birthday, Meet our CEO!

Chahat Aggarwal saw success early in her life, and she has the many accolades to attest to that. But all that success did not come...

The Economics of Internal Organization

Business environment is divided into 2- 1. Internal- Internal Environment identifies the firm's internal elements, which are frequently...

10 Ways to Improve Customer Satisfaction

As a business owner, there are few things more important than making sure your customers are happy and satisfied. Gone are the days when...

How to lose a client in 10 days

In the business world, one has to deal with a myriad of clients with varying beliefs and priorities. Clients are hands down the most...

Digital Marketing Trends for 2020

You need to stay on top of the latest trends if you want to get ahead in this ever changing world of digital marketing. Whether you are a...

How to leverage CRM to increase sales?

According to a Gartner group survey, 55% of CRM projects do not produce results,because the focus is only on technology, we loose sight...

How to Create a Brand on Budget?

I am a big advocate of importance of creating and building a unique brand. But branding is something that can cost you big bucks if you...